Director of Ad Ops
Job Description
We are seeking an experienced and dynamic Director of Ad Operations to lead a strong advertising operations team. The ideal candidate will possess deep expertise in ad technology, campaign management, and programmatic advertising, with a proven track record of driving impactful campaigns. This role requires strong leadership skills to manage a sizeable team and collaborate across departments to achieve business objectives.
Key Responsibilities:
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Leadership: Manage and mentor a team of ad operations professionals, fostering a culture of excellence and continuous improvement.
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Campaign Management: Oversee the execution of digital advertising campaigns, ensuring they meet performance goals and deliver maximum ROI.
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Ad Tech Expertise: Stay updated on industry trends and advancements in ad technology, implementing best practices to enhance operational efficiency.
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Programmatic Strategy: Develop and execute programmatic advertising strategies that align with overall business goals.
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Collaboration: Work closely with sales, marketing, and analytics teams to optimize campaign performance and drive revenue growth.
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Reporting: Analyze campaign performance metrics and provide actionable insights to stakeholders.
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Budget Management: Manage ad operations budgets effectively, ensuring resources are allocated to maximize impact.
Qualifications:
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Experience: Minimum of 10 years of experience in ad operations, with a strong focus on ad tech and programmatic advertising.
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Leadership: Proven experience managing and developing high-performing teams.
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Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
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Communication: Excellent verbal and written communication skills, capable of presenting complex information clearly.
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Education: Bachelor’s degree in Marketing, Business, or a related field; advanced degree preferred.