Web3 Community Growth Director
05-06-2024
Job Type
Permanent
Emp Type
Full Time
Salary Type
Annual
Salary
Negotiable
Job ID
32404
Job Description
Responsibilities:
- Create a comprehensive marketing strategy and execution plan to align with business objectives
- Monitor the growth of followers across all channels and evaluate channel performance to optimise engagement and reach
- Conduct weekly reviews of the marketing strategy to ensure effectiveness and make necessary adjustments
- Engage in outreach efforts to KOLs, communities, and potential partners
- Focus on community growth, by inviting prominent dApps
- Manage media interviews to promote the company brand and initiatives
- Organise and participate in virtual and physical engagements such as side events, conferences, AMAs, and campaigns
Requirements:
- Bachelor's or Master's degree in Business Administration or a related field
- Minimum 10 years of Web3/Crypto/Blockchain growth experience, with at least 5 years in a leadership role
- Solid proven track record with strong experience in community growth and partnership outreach
- Strong to develop and execute strategic marketing plans, familiar with digital marketing trends
- Proven ability to manage and grow online and offline communities with marketing analytics tools
- Excellent written and verbal communication skills in English and Chinese, preferably proficient in either Cantonese or Mandarin